What's Mine is Not Yours - Intellectual Property

Seth Godin is my guru. He is so no nonsense but funny at times, intellectual but down to earth, and what I really love about him is that he can get a point across faster than anyone else I know. His Purple Cow book started me on a new road to being more involved in marketing and social media so I'm forever grateful. When I worked on the Purple Cow House Campaign with Patriot Homes I made sure to get permission from Mr. Godin, and we credited him for the phrase (and gave out his Purple Cow Book).

Today I got a great post from him titled "Simple Thoughts About Fair Use". So timely, and as always so well written. In this new blogging, social world I'm always stunned to see how many people are using other people's photography, ads, brands, and stories without permission. This article is a must read for anyone who is even thinking about posting on Facebook, Twitter, or a blog and using someones text or images.

I'm fortunate enough to have access to a very talented photographer - Lisa Stewart of Lisa Stewart Photography. The images you see in my blogs, on my Lifestylist Design Facebook page and on my website have been shot specifically for my use. I do that so I'm not using other people's work and having copyright infringements.

Lifestylist® is a term that I successfully trademarked in 2002 - my registration number is 2583235. I'm very proud of this because I thought I had a good idea and made the extra effort do "do the right thing" and spend the time, effort, and money to trademark it. You would be amazed at how much time I've had to spend since them protecting my mark because people haven't bothered to do their homework and see that it's trademarked before they use it in their own businesses.

Before you decide that you have discovered the next great phrase, or "borrow" a photo from someone else be sure to read Seth's post. Wondering where to learn more about these topics? The US Patent and Trademark Office has a great site, and it is also where you can search trademark registrations and applications.

Social Media Lifestylist® Guidelines for 2012

Happy New Year from the Lifestylist® family! I'm really excited about 2012, and the opportunities that come with it.
A lot of being a Lifestylist® is about being a trend tracker and doing research. Today I read something that was written by someone else titled "Social Media Lifestylist Guidelines for 2012" - boy does that sound dull! The first thing that comes to mind is a big dusty manual full of rules and regulations, and that is exactly what social media (and being a Lifestylist®) is not about.
The tag line I have always used for my Lifestylist® brand is "It's All About You". I didn't want the brand to be about me telling people what to do - I wanted to listen to people's wants, needs, and dreams, and help them achieve those even when they didn't know that's what they were really searching for. I don't want to dictate, I want to educate. I've learned that listening is so much more important than anything I will ever have to say, because sometimes if you let people express their thoughts they will find their answers.
Social media is such an exciting new frontier because it gives everyone the chance to tell their story to the universe. It's become a great equalizer because almost anyone  on any budget can get access to a computer and a free site and share their thoughts.
There's a down side to this though as well -there's not as much editing as we've seen in the past. We have to learn that even though someone may have written it, there is the possibility it might not be true. Before we share or depend on information we find we have to be sure and check the facts. As the guardian of the Lifestylist® trademark for almost 10 years now I've seen how many people want to tie into my brand but aren't willing to go through the legal process to acquire a brand of their own.
So what are the real Lifestylist's guidelines for 2012? Never call them guidelines, live your life to the fullest, listen to those around you and you can never laugh too much or have too much great food and wine!
Here's to a boisterous 2012!

Happy Holidays From The Lifestylist®

Lifestylist® Breakfast Biscuits

Anyone who reads this blog knows this Lifestylist® is not keen on mixes, but I'm going to make an exception with this recipe.
Breakfast is a hard meal for me, and I know that my daughter has a tough time getting something healthy into my grandkids before they all head out to school. This is the LifestylistFood® version of a recipe I found on Pinterest, and I'm crazy about it! It's easy enough that the kids can make them themselves. By adding the ham and cheese you get some nutrients that can hold you over until lunch, and these are so moist you don't need butter or anything else on them. Be sure not to substitute something else for the buttermilk - it gives these the moistness and kick that makes these so special.
Breakfast Biscuits
Ingredients:
1/4 cup lean ham, sliced and chopped
1 cup shredded cheddar cheese
3/4 cup buttermilk
1 1/2 cups Bisquick®
Preheat oven to 425 degrees. Put all ingredients into a bowl and stir just until combined. Scoop into buttered muffin tins, and bake 15-18 minutes or until tops are lightly browned.

On The Record With The Lifestylist®


One of the questions I get asked the most is how I ever decided to become a Lifestylist®, and where did I get my training.
I've been called a storyteller many times and it's an accurate assessment - I use my talents and materials to tell a story in a home. Hopefully this story explains to the potential homeowner why their lives would be better by living in this home, and what they can expect from the community, the builder, and from the experience. To tell the story, I collect thousands of items - old and new - that I incorporate into my LifeStyled homes.
This weekend I decided it was time to go through some of the things I've collected, and it's been quite a trip down memory lane. I discovered a trunk I forgot about that had family photos from the early 1900's that gave me a glimpse into my family history I hadn't been aware of. Through this discovery I'm finding I come from a very artistic family full of risk takers. This ostrich photo with my great aunt will now always be one of my favorites.
It seems I've been in the media longer than I remembered for my decorating skills. My mother and both grandmothers were very talented in the design fields, and I was lucky enough to be nurtured and inspired by them. This article from 1969 shows me as a 13 yr old showing off some of my skills with my mother and sisters. Apparently I also had my own booth at the church bazaar selling paper flowers and copper enameled jewelry that I made. What's funny is that after seeing this, I may have to try this again - it's really a fun idea!
I'm honored to be a Lifestylist®, and I love having the opportunity to help others find their passions in life. This holiday season remember what makes you happy, and share that passion with your friends and family - you might even find a new career by doing it!

The Lifestylist® Companies Support Small Business Saturday


We are so proud to be involved in the home building business, and many of our customers are small privately owned companies that build homes for local families.
All of our Lifestylist® companies are built around the idea that if we buy from local companies and support our local businesses we help them to become homeowners and live the all American dream of owning a home of your own.We loved the 8 years that we were the Lifestylist® for Patriot Homes - we always did at least one Patriotic themed model home, and I think they were my favorites.
I'd like to say that I'm an example of dreams coming true - I married early, never finished college but here I am owning my own business and being able to help others.
If you are looking for a Lifestylist® to help merchandise and add Lifestyle to your homes, please contact us at: answers@lifestylist.com, or take a look at our website at: www.lifestylist.com
Let's all support locally owned businesses and bring jobs back to America!

Being Thankful





Happy Thanksgiving! This holiday is about food and family, but even more than that I like to use it to remind me how thankful I am for what I have, and for those around me.

For over 25 years my parents were very active doing disaster relief with The Salvation Army, and even raised the money for a state of the art canteen for the Tyler Texas location. Whenever there was a disaster or need and my parents got a call they dropped everything and hit the road. One of the most memorable phone calls I ever received was when Hurricane Katrina hit and my parents answered the call. They called me when they were outside the Super Dome not having a clue what was going on inside. For six weeks they were in the French Quarter feeding the volunteers - my Dad always joked he always wanted to have a restaurant in the French Quarter and he finally got his wish!

Whenever this Lifestylist® could I joined them on the road helping my Mom cook up to 2,000 hot meals a day and seeing first hand what mother nature can dish out. People were so sweet and hospitable, even though many had lost everything that they had. It was always hard to leave - I wanted to stay there and help rebuild.

This year I have been blessed to be involved with three amazing organizations - Shared Housing, Genesis Women's Shelter and HomeAid/Homebuilders Care. I am always so drawn to the kids - many of them have seen things we can't even imagine, but they always have the best manners, always say please, thank-you and give the best hugs :)

It's harder than ever to make a living, but even if you can't make a donation to a worthwhile charity think about donating your time -you'll be very thankful that you did.

Thermador and Sur La Table - a Perfect Pairing


It's hard to believe that this Lifestylist® made it  through another year of The State Fair of Texas cooking contests! I am thrilled with the ribbons I won, and even though I missed a few of the contests I usually enter so I could take part in the Thermador Design Council, the information I received (as well as being pampered and having a chef cook almost every meal for us) was better than any ribbon.
When I'm thinking about what I want to enter and I'm looking for those special tools, Sur La Table is always my first stop. After I bought a digital candy thermometer there I started winning in the candy contests and now I can't imagine life without it. I also know they will always have the perfect pan, cruet, or sea salt to make my entries stand out.
A few years ago I was fortunate enough to get to photograph an event at the Dallas Sur La Table that was a book signing with Martha Stewart! For three hours I had a chance to see this icon in person, and for the record she could not have been more gracious. The Sur La Table team made the event go seamlessly, and everyone had a wonderful time.
When I was at the Thermador Culinary Center last week I heard great news - Sur La Table is now featuring Thermador appliances in many of their kitchens! Now you have the opportunity to take some of their cooking classes and be able to try out the steam oven and many of the other innovations that Thermador offers.
Thermador and Sur la Table - I can't think of a better pairing!

Tricks and Treats From The Lifestylist®

Even though it's been a very busy month, we made a point of catching up with one of our favorite Jr. Lifestylist's to see what he was doing for his annual Halloween party.
Sam Davis' parties are legendary, and this year was no exception. With over 75 kids attending this year's bash we wanted to create fun, themed treats that he could serve outdoors. Take a look at what we came up with  - Witch Hats and Krispy Pumpkin Treats.
We also worked on some tabletop ideas for the Fall holiday season that were inexpensive but would put our guests (and ourselves!) in the mood. The Lifestylist® Designed homes for SE Homes of Texas were full of ideas that visitors could do in their own homes.
While we were on the road we discovered the Great Pumpkin Patch in Clarence Center, NY - if this doesn't get you in the mood nothing will!
Have a wonderful Halloween and be sure to "like" our videos on our Lifestylist® YouTube Channel.

It's a Great Day for a Fair!

Today was one of those perfect days to visit the great State Fair of Texas. It's something we look forward to every year - we even get season passes!

I've been entering the cooking contests for over 5 years now, and I'm proud to say I've gotten my share of blue ribbons. It has been so busy around here I haven't had a chance to enter yet, but I think there are some categories that are calling my name. Last year I won in the Tricks with Mix Category, and I'm thinking I may have to see if I can get Best of Show this year. Be sure to check out some of our award winning (and not award winning) entries on our Fair Foodies site.

Because of our love of the State Fair of Texas, we have collected some really unusual items from the fair. This is what makes the Lifestylist® touch so unique - not only great items, but items with a story and history.

Dear Steve Jobs: Thanks for the iMemories

I started writing this when I heard Steve Jobs was retiring from Apple, and now after I heard of his passing I thought it was time to share it. Rest in Peace Mr. Jobs - you've made the world a better, unforgettable place.
Dear Mr. Jobs,
Thanks to you, I have memories that wouldn't have been possible without your vision, drive, and ability to see the world like no one else could. Because of you, the consumer got a voice in the crazy world of computers and electronics, and you also gave us a company that would listen to that voice. We stopped being looked at as consumers that were a hindrance and not smart enough to understand code, but parents who want to stay in touch with their children and grandchildren. By creating the Apple Stores I know I am never alone, and there will always be someone there to guide me through the technology tunnel.  Questions become solutions with a "genius" by my side. There is no such thing as a stupid question, and not only have I found answers, I've also found life long friends.
Vacation photos became more than a stack of photos - you allowed us to make beautifully presented books that chronicled our dreams, wishes and aspirations. Because of your vision a dummy like me was able to put together videos using iMovie about a new animal rescue group that stirred the heart and soul, and made people understand what Animal Rescue Corps was all about. Because of you, 1,000s of animals have now been saved. I've been able to watch my grandchildren grow up on my iPad using FaceTime, and have been able to experience their first time to roll over, steal home base and fall in love. it seems if there is ever something you need, "There's and App For That".
You have not only changed the world, you have made it a better place to be. Your passion and vision has changed all of us, and I thank you. You will be missed, and never forgotten.